About Us

ULTA Research Services LLC is a marketing opinion research and recruiting company located in the Loop in downtown Chicago. We specialize in recruiting and facilitating qualitative opinion research exercises on a nationwide scale.

Our Mission and Vision

At ULTA Research, our mission is to drive product and service innovation with passionate participants and quality feedback.

We strive to improve business outcomes and create economic opportunities for individuals.

What We Do

Our small team is a powerhouse for your next market research project. We can recruit nationally with a growing membership base across the U.S. We work with clients both big and small with projects of all sizes and topics. Whether your organization has run hundreds of market research projects or your company has never tried it and are interested in how market research can accelerate your business, we are ready and willing to work with you! Please visit our Clients page for more information.

If you are a part of our membership community, we provide you with great opportunities to earn extra income for sharing your opinions on relevant, engaging, and fun topics. Sign up with your email below!

Our Team

At ULTA Research, every one of our staff is an integral part of our success.  With over 50 years of combined industry experience you are assured a successful outcome with all your recruiting project needs.

Marcia Cubitt


Marcia began her career over 15 years ago building a direct selling company from scratch into a multimillion-dollar business. The business she developed provided women with both a great product and a reliable source of income. She prides herself on her capacity to listen and understand customers demands. Through her experience, she has learned how to apply effective business solutions to yield impeccable results. At Ulta, she cultivates the team’s skills to ensure complete client satisfaction. Marcia joined ULTA Research in January 2018.

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Travis Brown

Business Development Manager

Travis Brown joined the ULTA team in October of 2020. He is a graduate of Michigan State University where he earned his bachelor’s degree in Business Management from the Broad College of Business. While at MSU, Travis served as the Treasurer for the Entrepreneurship Association for two years where he assisted startups with pitching their ideas and marketing their products. With a background in and passion for sales, he joined our team as the Business Development Manager after initially starting as a recruiter. Travis knows the value of hard work and he takes pride in establishing meaningful relationships with the clients he works with.

In addition to our leadership team, ULTA Research Services LLC has a dedicated team of knowledgeable recruiters and hosts that truly enjoy working together in a collaborative environment to provide the best service possible for our clients.

Our Memberships

ULTA Research Services LLC is a proud member of the following organizations and companies:

Quirk's Media

WIRe Women In Research

Insights Association